2 posts tagged “pizza”
I surrender. Yeah, I know I promised to stay on top of all the latest developments leading up to the theatrical release of "The Dark Knight" on July 18, 2008, but I just can't keep up any more. The next Batman movie is destined to be the greatest motion picture in the history of time, and the accompanying marketing blitz is equivalent to the film's stature. The last straw - the one that lamed that poor camel - debuted today on the Domino's Pizza website. For the low, low price of one pizza, your online order will unlock special content - including a new trailer with twenty whole seconds of new Joker material. Why would a pizza company promote a movie, you ask? Well, why not? It's synergy. And it's probably "Xtreme," because Batman is the most Xtreme of all the superheroes.
Well I, for one, am sick of this cross-pollinated corporate bullshit. It cuts against the grain of the spirit of Batman - a self-made hero who maximized the power of his inheritance to buy a bunch of nifty gadg-- uh.... Okay then, Batman would never stand for the glorification of multi-national corporations like Warner Brothers Pictures or Dominos Pizza or the mighty Wayne Enterpri-- er.... Oooh, I got one: the shameless self-promotion belies the humility of a hero with the taste for the theatrical who has bestowed upon the local police department a beacon with which to summo-- oh.... Hmmm, I'm kinda hungry. I think I might order a pizza.
Anyone who's ever had to go to a meeting around noon will attest that getting a lunch catered is not a big deal. It's really not difficult to find somebody who, in exchange for a sum of money, will bring a tray of assorted sandwiches and maybe a salad and some potato chips and cookies into your office. People do it all the time. But I can understand why many offices order pizza for their intra-office lunchtime functions. It's definitely the easiest and cheapest way to feed a few dozen people.
The thing is, though: my company brings in lunch for all its employees every Friday. And we don't always get sandwiches, either. Sometimes we get Chinese or pasta or burritos. (In fact, back when I started here they used to call it "Burrito Friday," even though we didn't always get burritos. Our office used to be above a Chipotle.) Anyway, group lunch is for us a familiar routine, and obviously logistics and expense aren't the major issues. And we always - and only - get pizza on the quote-unquote fun days. I can't remember when I last considered pizza to be some sort of novelty, but it was almost certainly back in the early-to-mid 1980's. Are we still nine years old? Is pizza really more fun than any of our other options? Because I had some Szechuan chicken once that was a total riot, let me tell you. Hoo-wee! Man, those were some good times....